Africell and LSE Generate, the entrepreneurship centre at the London School of Economics (LSE), designed a bespoke training programme for aspiring management candidates within Africell, focused on the topics of “intrapreneurship” and “empathetic leadership”. The programme also included outreach with local universities, startup accelerators, government departments and high schools, introducing LSE’s world class academic expertise to new audiences in Africa.

Africell has teamed up with Sotheby’s to shine a spotlight on Africa’s creative industries. In March 2024, Africell and Sotheby’s co-hosted an Africa-focused event in central London, with speakers including Idris Elba and other prominent curators, artists and journalists. In June 2024 an expert team from Sotheby’s will travel with Africell to DRC and Angola to engage with and build capacity in the local arts communities.

Africell and NBA Africa have a long-term partnership in Angola aimed at giving more Angolans – including, especially, young women – the facilities, freedom and encouragement to play basketball. Initiatives have included clinics, tournaments, training, and the opening of a state-of-the-art indoor basketball court in Luanda.

Africell has worked with Casa Do Impacto, a social impact-oriented startup accelerator and business hub based in Lisbon, to give training to aspiring entrepreneurs in Angola. As part of the LSE Generate initiative in March 2024, an expert team from Casa do Impacto travelled to Luanda and gave training to Africell staff, government officials and members of the local startup community.

In Angola, Africell and USAID are increasing financial inclusion in Angola by expanding access to mobile money. The collaboration (titled ‘Dinheiro Digital é Melhor’) aims to stimulate the growth of Angola’s mobile money ecosystem by recruiting agents and improving digital and financial literacy through educational campaigns, especially in rural communities.

Africell is the principal corporate sponsor of the Musée National de la République Démocratique du Congo, plus its network of affiliated sites in other DRC cities (including Lubumbashi). Our work included helping to maintain and digitise its collections. In June 2023, Africell produced the DRC Pavilion at the London Design Biennale, which brought a virtual reality experience of the MNRDC to a live international audience of almost 50,000 people.

Since 2021, Africell has partnered with collaboration with Media Matters for Women, a non-profit with innovative projects in Sierra Leone aimed at using a smart combination of mini-podcasts and free file-sharing to provide rural women and girls vital information on human rights, health, education, politics and employment. Africell contribution includes digital connectivity and equipment, marketing support and logistical support.

Africell and Innovarx Global Health are trialling a solution to the problem of Gambia’s “physical activity transition” by offering free, easy-to-access preventative health screening for conditions including high blood pressure, diabetes, anaemia, obesity and malnutrition, as well as interactive public health and excerise workshops.